KeyScouts Blog

SEO & Content in the Age of AI

Regardless of what you think about AI, it is changing our lives and the way we do business. In our area of expertise, ChatGPT has

How to Measure SEO Success

'What you can't measure, you can't manage.'  This famous quote holds especially true for SEO strategies.  Since SEO takes three to six months 

The Impact of B2B Blogging

With blogs mainly identified with personal and lifestyle topics, the question becomes why a business should invest resources in their blog. The short[...]

What's Best for B2B Lead Generation: LinkedIn or SEO?

When it comes to digital marketing for tech companies, executives ask themselves where they should invest

How AI is Changing SEO

New technologies are introduced every day, but few have the impact of ChatGPT, the Open Source AI natural language processing technology

How to Create a B2B SEO Strategy

B2B SEO (search engine optimization) is the process of optimizing a website to improve its visibility and ranking in search engine results pages (SERPs)[...]

How Companies can Improve their Google Rankings

Companies can use a variety of methods to improve their Google ranking. By optimizing their websites and online presence, they can attract more

Season's Greetings from KeyScouts 2022

On behalf of KeyScouts, we would like to extend our warmest season's greetings to all of our clients, partners, and colleagues. As we come to the end of[...]

Funnel Marketing Strategy

If you're looking to create a successful funnel marketing strategy, you'll need to focus on creating a cohesive experience for your customers. By[...]

Digital Content Strategy

Compelling content isn't something you stumble upon. Between creative demands, channel decisions, and budgetary constraints, digital content strategy is[...]