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Author Archive for: "Tomer Harel"

KeyScouts Blog

Effective B2B Conversion Funnel Optimization Tips to Live By

Selling a product or service online—or even simply trying to get a visitor to land on your site to download an ebook—requires the use of what is known[...]

Examples of Successful B2B Marketing Strategies

Building and maintaining a successful B2B online marketing strategy can differentiate your company from the rest.

7 Key Elements of a Successful B2B Online Marketing Strategy

The B2B world is highly competitive. For those companies with a clearly documented online marketing strategy, success is much more attainable. But many[...]

Beyond a Lead Collection Obsession: How to Create a Sales and Marketing Alignment

As online marketers, we are addicted to and obsessed with collecting leads.

We count how many come in (and pat ourselves on the back when they do), we[...]

3 Ways to Rank Higher on Google SERPs

In the real estate of the internet, being listed higher on Google’s Search Engine Results Pages (SERPs) is like that million dollar beach house you[...]

4 Ways B2B Marketers Can Optimize for Voice Search

These days, it seems like everyone is saying that Voice Search is the future of SEO.

And it’s not for naught…

5 Tips for Generating B2B Leads Using LinkedIn

As the most popular social network for B2B content marketers, LinkedIn is robust, filled with half a billion regular users (read: prospects), and[...]

How to Create a Customer Loyalty Marketing Strategy that Maximizes ROI

Customer loyalty is more important than ever. You know it. I know it.

User Behavior Analysis: The New Way to Measure Content Performance

“Content is King”, and just about anyone in the publishing or editing spaces can explain the truth of the sentiment about the importance of digital[...]

5 Google Analytics Tips to Power-Up Your Business

Google Analytics helps online business owners understand their customers’ behavior and conversion funnel performance; more importantly, it helps[...]