Author Archive for: "Tomer Harel"

KeyScouts Blog

5 B2B Content Writing Tips to Improve Conversions

The Content Marketing Institute has found that 89% of B2B companies are engaging in content marketing as a major part of their digital marketing[...]

"Take a Load Off": 7 Tips to Faster Website Loading Speed

According to recent Aberdeen Group research, every one second delay in website loading speed decreases customer satisfaction by 16%, page views by 11%,[...]

6 Ways KeyScouts Can Transform Your B2B Content Marketing Strategy

“Content marketing” has become one of the most frequently used terms in the digital space over the past five years. But if you ask most companies,[...]

How to Set Up a B2B Marketing Automation Workflow

B2B marketing automation workflows are the key to effective lead nurturing. Without predetermined workflows in place, trying to close sales is like[...]

Marketing Automation Software vs. CRM: What Do You Really Need?

There are dozens of different software systems that can help you run your business, and more often than not, they tend to blend together. When so many[...]

The 6 Most-Damaging Marketing Automation Mistakes to Avoid

Marketing automation tools can be very valuable assets for a B2B marketing team. They’re specially designed to make your life easier by increasing[...]

A B2B Marketers Guide to Rebranding Social Media Accounts

Rebranding social media accounts or even a whole business can be an overwhelming task, but it is often a necessary one for a growing business over[...]

Stop Stressing and Start Embracing Marketing Automation Benefits

If you’re looking to boost productivity, look no further than marketing automation. It’s an effective way to increase efficiency while providing the[...]

5 B2B Best Practices for Entering a New Market

Are you ready to take your business to new frontiers?

Expanding your B2B business into other regions is a meaningful (and exciting!) step in the[...]

Twitter Best Practices: 2017 Wrap Up

A few weeks ago Twitter made its largest update since removing images and URLs from the character count in May 2016. The newest update allows users to[...]