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Author Archive for: "Tomer Harel"

KeyScouts Blog

11 Interesting SEO Tools for 2020 That You Probably Never Heard About

SEO is constantly evolving. Even just recently, Google announced its latest SEO update, BERT (Bidirectional Encoder Representations from Transformers).[...]

4 SEO Challenges to Prepare for in the 2020s

The new “roaring twenties” is upon us!  But the new decade will bring with it new technologies that will impact SEO trends, and experts will need to[...]

4 Approaches to B2B Marketing Analytics

There is no one-size-fits-all approach to marketing analytics. Every company has to decide the best approach for their team based on the complexity of[...]

Marketing Attribution for B2B Marketers

Digital marketing is an endless fountain of opportunity. You can reach out to potential customers on social media or email or through Google[...]

The Ultimate Guide to B2B Marketing Analytics

Successful B2B marketing isn’t accomplished based on gut instinct or feelings. Even the most experienced marketers rely on more than just their[...]

KeyScouts Joins Clutch’s Research of Leading Digital Marketing Agencies in Israel

Social media and mobile platforms have brought businesses and clients in some industries closer than they have ever been before. But there is an[...]

“Smarketing”: Overcoming the Challenges of Achieving Sales & Marketing Alignment

It’s no secret that best business practices require your sales and marketing teams to be aligned. Alignment is essential if both sides want to meet[...]

HubSpot Secrets to Seriously Improve Your B2B Sales Rates

 A CRM system is a central hub where marketing and sales meet. It’s at the heart of every growing business, which is why it should be no surprise to[...]

The Pros and Cons of Using HubSpot

 Marketing automation has never been more critical to success.  On average, marketing automation drives a 14.5% increase in sales productivity and a[...]

How to Build a Strong Social Media Presence in 30 Days

Having a successful online social media presence is one of the main goals of modern businesses, both big and small. There’s a reason 83% of B2B[...]

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