Archives

KeyScouts Blog

3 Ways to Rank Higher on Google SERPs

In the real estate of the internet, being listed higher on Google’s Search Engine Results Page (SERPs) is like that million dollar beach house you've[...]

5 Steps to Branding Yourself as a Thought Leader

Thought leaders are those whose opinions shape their industry. They are the Richard Branson’s of aviation, the Mark Cuban’s of tech startups, and the[...]

7 Tips for a Successful SEO Strategy

Getting prospects to notice your brand online is no small feat, especially with all the competition you have to contend with. No matter your industry,[...]

The Ultimate Guide to Building a B2B Mobile SEO Strategy

Early in 2017, Google rolled out a “mobile-first” version of its index, making the web a friendlier place for mobile device users and changing the SEO[...]

B2B Competitor Analysis Techniques for Ambitious Marketers

Running a B2B business requires a ton of research into your target market, but what about your competitors. For instance, do you know how each of your[...]

How to Rebrand without Losing Search Engine Ranking

When rebranding is done well—and not like Olive Garden’s new logo disaster—rebranding helps you reposition your company creatively for increased[...]

5 B2B Content Writing Tips to Improve Conversions

The Content Marketing Institute has found that 89% of B2B companies are engaging in content marketing as a major part of their digital marketing[...]

5 B2B Best Practices for Entering a New Market

Are you ready to take your business to new frontiers?

Expanding your B2B business into other regions is a meaningful (and exciting!) step in the[...]

Automated SEO - Can It Really Be Done?

Is automated SEO possible? The simple answer is: yes, it is.

Prepping Your B2B Company for the Mobile-First Index

First announced at SMX West in 2017 with plans to roll out early this year, Google’s mobile-first index refers to how Google will update its search[...]