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I am happy to finally launch this blog on behalf of myself and the KeyScouts team.

The purpose of this blog is not to blubber about ourselves and how amazing we are at what we do, but rather to share our experience and thoughts about our ever-changing industry.

We will try to take a slightly different approach in this blog and stick as much as possible to practical advice and how-to tips, so expect valuable posts with loads of good information!

If I had to describe the spirit at KeyScouts in a sentence, I would say we like to keep things simple and try to be slightly better at what we do, everyday. You can expect the same with this blog.

We are looking forward to your thoughts and comments, and to building a community of like-minded people who are as passionate as we are about all aspects of online marketing.

Cheers,

Tomer Harel, Founder & CEO of KeyScouts

Key Scouts

About Tomer Harel

Tomer Harel is the founder and CEO of KeyScouts, a B2B SEO and GEO agency recognized by Clutch as a top-rated SEO agency in Israel. For more than 20 years he has built organic growth engines for SaaS and tech companies such as Gong, Hibob and Sisense, combining technical SEO, content strategy, AI search optimization (GEO) and HubSpot-powered attribution. A former pilot, Tomer brings the same precision to search: data first, then action. Off the clock, you'll find him at his winery or on a mountain bike trail somewhere in Israel.

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