Blogs are one of the key sources of organic website traffic. In fact, 53% of marketers say blog content creation is their number one inbound marketing priority. And it’s no wonder since B2B and B2C companies that blog at least 11 times a month have almost 3X – 4X as much web traffic as those who don’t blog, respectively.
Business blogging is a marketing tactic that helps to increase your business’ profits by improving SEO, converting traffic into leads, and establishing authority around a topic. It’s an opportunity for businesses to stand out from their competitors and to gain more visibility online—companies that blog have 97% more inbound links.
Managing blogs is one of the many ways KeyScouts helps clients drive more traffic to their sites and generate more high-quality leads. Download our case study to learn how we helped one company significantly increase organic traffic to their blog.